Criticism as Babybel announces ‘Baby Cheeses’ advent calendar

The company that makes Babybel cheese has faced criticism from a right wing group over its “Baby Cheeses” advent calendar.

The company had announced the launch of the advent calendar yesterday. It features a different type of mini cheese behind each window. Behind the cheese would be a picture of Jesus in a scene from the Bible.

The anger comes a day after the gourmet food chain, Greggs, faced criticism about replacing Jesus with a sausage roll in its advent calendar.

A press officer for Babybel, Stilton Cheesewright said, “Obviously we were aware it might be controversial. You have to take the Gouda with the bad in this industry. We thought that cheeses was a Gouda pun. With cheese and religion you have to tread Caerphilly otherwise people go Emmental. Not everyone likes cheese puns as they seem to grate after a while.”

For many customers the ill advised calendar brought back memories of the Belgian cheese maker, Nazareth and their “Cheeses of Nazareth” advertising campaign. That had to be abandoned after complaints that spreading it on hot cross buns denigrated Jesus memory.
Others have been reminded of the protests that met the launch of the unpopular middle eastern drink, Sunni Delight. That launch was met with much derision and was discontinued after 2 years.

A spokesman for the right wing group said, “These people need to take a long look in the mirror and say Halloumi to themselves. This is simply despicable and is offensive to people. God created Adam and Eve not Edam and Eve.”

In response Cheesewright said, “What cheese do you use to hide a horse? Marscapone.”

At the Rochdale Herald wheel do our best to avoid cheese puns. It’s likely to brie the end if we put too many in.